"Responsible businesses achieve success by going beyond compliance to make a positive and sustainable impact on society and the environment through their management, operations and products and through their continuous engagement with stakeholders including employees, customers, investors, communities and suppliers."
OWW Consulting Sdn Bhd: Definition of CSR
Now, more than ever, companies understand the importance of measuring and managing their triple bottom line of Economic, Social and Environmental performance as a way of ensuring successful business outcomes. Financial success is closely linked to good CSR performance and it is now essential for large and small companies to manage their CSR efforts effectively, especially those exporting to Europe and USA or those in the supply-chain for multinationals (MNEs).
ARM Programmes
Programme Objectives
Knowledge
- Understand CSR concepts and frameworks
- Learn about emerging best practice and trends in CSR
- Understand the differences between CSR and PR
- Learn how CSR can add value to your bottom-line
Skills
- Measure and monitor the impact of CSR programmes
- Promote CSR to internal and external stakeholders
- Find effective strategies to engage with stakeholders positively on CSR issues
- Create meaningful and credible CSR Reports
Learning Experience
Following successful completion of these courses, participants will be able to:
- Understand the fundamental concepts of CSR as applied by global companies and stakeholders;
- Create proactive engagement programmes for customers, employees, investors and other stakeholders on CSR issues;
- Plan and implement basic CSR strategies and;
- Begin the process of reporting on CSR performance to international standards.
Delivery Methodology
Lectures, case studies, group exercises, presentations, interactive learning, self-directed learning, e-learning modules and final project assessment and feedback
Who Should Attend
The ARM CSR Programmes are specifically designed for business professionals who want to develop and implement Corporate Social Responsibility programmes and strategies. They will be useful for managers who need to fulfil regulatory requirements or who want to develop their skills in environmental, social and community programmes and reporting. They will also be of value to managers and professionals who want to retrain and find new career opportunities in socially responsible organisations.









